Actionable Insights
Timely, actionable insights for each customer
Problem
Raw customer data doesn’t provide the right level of insight to give customers useful, intelligent recommendations on which actions help them achieve their financial goals.
Solution
Bud’s platform increases engagement and trust. It gives customers useful and tailored insights and allows providers to suggest helpful and timely offers that increase the likelihood of conversion.
Products & Features
Energy Switching API
Identify changes to energy payments and switch customers to alternative electricity and/or gas tariffs.
Rent Recognition API
Build a customer’s credit history using rent payment data.
Insights API
Provides category and merchant totals as well as identifying salary and upcoming bills
Core enrichments
Categorises transactions, identifies merchants and finds both regular transactions and the period over which they occur
How it works
Use personalised insights to create timely actions for a customer that help them achieve their financial goals.
Find household expenses and recommend services designed to help customers save money on their bills.
Identify potential ‘red flag’ behaviours such as gambling and offer customers merchant blocking or category spend limits.
Reward your customers with loyalty programmes from specific merchants or build their credit history by verifying rent payments.
In use
Utility Switching
Bud's Actions service powers the utility switching journey within our app. It recognises a customer's energy payments and checks for triggers that might prompt a switch like an increase in their bills. Customer's can compare personalised quotes and complete a switch with our partner, GoCompare, all from inside the app.
In use
Rent recognition
Bud's Intelligence is the key component in the Rent Recognition solution developed alongside HM Treasury. It identifies who the customer pays rent to and how much they pay before verifying those details and preparing a report that credit reference agencies, like Experian, use to build their credit history.