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The language model for banking data


Personalisation and financial wellbeing



Insight exploration and marketing


Affordability and risk


Everything you need to know about Bud.

It all starts with a transaction

Turn transactions into opportunities with Bud's AI-powered data platform

Build a complete picture of each customer

UK 2024 Levels of Enrichment Diagram 260325

Transaction level

Harvesting financial transactions for all of the data and insights available, we’re able to deliver a complete understanding of category, merchant, regularity, location and more.

Portfolio level

Providing a complete overview of all data across your customer base, Bud uses customer-level insights to create dashboards, segments and triggers across your entire portfolio.

Customer level

Leveraging trends, characteristics, habits and spending insights; we’re able to aggregate all transactional information to create a more in-depth understanding of your consumer base.

Through any data source

2024 Platform Diagram

Meet our flagship products

Why work with us?

"Open banking is a huge opportunity, and our partnership brings this data into the lending ecosystem, enabling deeper insights for customers into their financial position and enabling better borrowing habits. This empowers our customers to step from ‘just about managing’ to moving their finances forward"

“Our partnership with Bud allows users to connect the Little Birdie app directly and securely to their bank accounts using open banking – seamlessly allowing us to identify all their regular payments – and manage their subscriptions in one place. We can then provide tailored insights to users helping them to save time and money”

“Using Bud, we have been able to make it much simpler for our customers to verify information, such as their income, as part of the application process. This has replaced cumbersome bank statements, allowing our customers to complete their applications and receive funds in the most convenient fashion.”
“The instant nature and convenience of Bud’s open banking payments has helped make it the preferred way for our customers to top up their JISAs and ISAs, while reducing payment queries and clawbacks for us”
“Bud has helped us improve our customer experience by offering the option to add money to their account through Open Banking. With a seamless journey they can move money into their Kroo current account and start earning interest straight away.”
“Importantly, the functionality Bud provides supports ANZ’s goal of providing excellent customer experience while meeting our responsible lending obligations.” 
”Bud’s accuracy helps us foster trust with customers and ensures they know their money and can make more informed financial decisions. This helps us to enhance overall customer satisfaction without overwhelming them with unnecessary information. Without this accuracy, customers would see less value from our money management tools and we wouldn’t be able to provide the same great level of experience."

Increased loan acceptance

70 percent

Increase in app users

345 percent

Increase in feature engagement in-app

10 percent

Increase in revenue by embracing personalisation at scale

Build with Bud

Unlock the ability to integrate Bud's data intelligence solutions with access to mock data, simulated account connection flows and open banking sandboxes - start building with transaction data today!


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