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Everything you need to know about Bud.

Privacy Notice

Bud Financial Inc

This notice describes how Bud Financial Inc also referred to as (“Bud”, “we”, “our” and “us”) will collect, use, and disclose your information, when you use products or services provided by us. It also describes any data protection rights you may have under applicable law; more information about data protection rights, and how to exercise them if they apply to you, is set out in the “Your Rights” section below.

For the purposes of this notice, the term “information” includes “Personal Data,” which means any information relating to an identified or identifiable individual, such as an individual's name, address, telephone number, or e-mail address. 

Categories of Personal Data we may collect and process

We may collect a variety of information from or about you or your devices from various sources, including from third parties such as banking providers.




Personal Identifiers and Contact Details

Given name(s), preferred name, username, email address, company name, job title, phone number, home address.


Demographic Information

Date of birth / age; salutation, title; and language preferences.


Consent Records

Records of any consents you have given, together with the date and time, means of consent and any related information (e.g., the subject matter of the consent).


Financial Information

Account details, balances, beneficiaries' details, standing orders, direct debits, rent and property details, transaction details and aggregated financial data.

You, Third Parties

Content Data

Records of your interactions with our online content, any interaction you may have had with such content (e.g., mouse hover, mouse clicks, any forms you complete in whole or in part) and any touchscreen interactions.

Your device

Device Information

IP address and web browser type.

Your device

Views & Opinions

Preferred name, any views and opinions that you choose to send to us and any feedback provided to us via the “Contact Us” functionality, including bug reports.


For additional details on what information we may automatically collect when you visit our website, refer to our cookie policy:


Purposes for Processing your Personal Data

We will process your information for the following purposes:

  • To provide you with products and services including account consolidation, transaction categorisation, spending analysis and other insights, together with ancillary services such as customer support.
  • Confirming and verifying your identity.
  • To send you service, technical and other administrative emails, messages and other types of communications. To ensure our products and services are working as intended, including tracking outages or troubleshooting issues that you report to us.
  • To ensure the security of our products and services and processing activities.
  • To detect, prevent and investigate fraud.
  • For analytics and measurement to understand how our products and services are used. For example, we analyse data we collect to optimise product design and for the purposes of product improvement.
  • To conduct surveys and other market research to ensure our services are relevant to your needs.
  • To access your transaction data from your banking or financial services provider(s) for the purposes of account consolidation, transaction categorisation, spending analysis and other insights.
  • For marketing and advertising purposes, such as developing and providing promotional and advertising materials that may be relevant, valuable, or otherwise of interest to you.
  • Where we access information from your device using cookies or similar technologies.
  • On other occasions where we ask you for consent, we will use the data for the purpose which we explain at that time.

Additionally, to fulfil our legal or regulatory obligations we may also process your information:

  • For screening against government, law enforcement agency sanctions lists and other legal restrictions.
  • In response to requests by legal or regulatory authorities, government or law enforcement authorities.

Disclosure of Personal Data to Third Parties

We may disclose aggregated information about our users, and information that does not identify any individual, without restriction.

We may disclose information that we collect or you provide as described in this privacy notice:

  • To our subsidiaries and affiliates.
  • To contractors, service providers, and other third parties (such as advertising and analytics partners) we use to support Bud’s data processing activities.
  • To a buyer or other successor in the event of a potential or actual merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Bud’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which information held by Bud about our Website users is among the assets transferred.
  • For any other purpose disclosed by us when you provide the information.
  • With your consent.

We may also disclose your information:

  • To comply with any court order, law, or legal process, including to respond to any government or regulatory request.
  • To enforce or apply our Terms and Conditions and other agreements, including for billing and collection purposes.
  • If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of Bud, our customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.

Data Retention

We take every reasonable step to ensure that your Personal Data is only processed for the minimum period necessary for the purposes set out in this notice. We will retain Personal Data in an identifiable form for as long as we maintain an ongoing relationship with you (e.g. you are a user of our services) or we are required to hold onto your Personal Data (e.g. to comply with legal and/or regulatory obligations). 

Your Personal Data will only be processed as required by law or in accordance with this notice.

Please see “Your Rights” below for options that may be available to you in respect of your Personal Data. You can also contact Bud about our data retention practices by emailing

Third Parties

Our services may contain links to other websites, products, or services that we do not own or operate. We are not responsible for the privacy practices of these third parties. Please be aware that this notice does not apply to your activities on these third-party services or any information you disclose to these third parties. We encourage you to read their privacy policies before providing any information to them.


We make reasonable efforts to protect your information by using physical and electronic safeguards designed to improve the security of the information we maintain. However, because no electronic transmission or storage of information can be entirely secure, we can make no guarantees as to the security or privacy of your information.

Children’s Privacy

We do not knowingly collect, maintain, or use personal information from children under 13 years of age, and no part of our products or services is directed to children. If you learn that a child has provided us with personal information in violation of this notice, then you may alert us at

Your Rights

Under the applicable data protection laws in your jurisdiction, you may have certain rights over the Personal Data we hold on you. To the extent that you have these rights under applicable law, Bud agrees to respect the following rights in connection with your Personal Data, subject to exceptions provided by law:


You can request that we provide you with a copy of the Personal Data that we hold about you.


If you believe the Personal Data we hold on you is inaccurate, you can request that we update or correct it.


If we are relying on your consent to process your Personal Data, you may withdraw that consent at any time.

Objection or Opt-out

You may request us to stop processing your Personal Data by emailing, we will either agree to it or explain why we are not able to.  Stopping processing your Personal Data may impact the services we can provide to you. 


If we no longer need your Personal Data and have no other legal basis for processing, you can request that we delete it.


In certain circumstances you can ask that we restrict the processing of your Personal Data, such as where you believe the Personal Data we hold is inaccurate.


You may ask us to provide you with a copy of the Personal Data you provided to us in a portable format, to use with other organizations.

To exercise any of these rights you can get in touch with us using the details set out below.

If you have unresolved concerns, you may have the right to complain to a data protection authority where you live, work or where you believe a breach may have occurred.

Direct Marketing

If you provide your consent, we may process your Personal Data in order to contact you with information regarding services that may be of interest to you. You may withdraw your consent and unsubscribe for free at any time, using the contact details below or following the instructions in any email marketing you may have received from us. If you opt out, we may still send you other types of emails, such as support, service, and other emails about our ongoing business relationship.

For other marketing services that we provide, such as downloadable reports or fact sheets, we will provide those to you on request.

Information relating to Bud

Bud’s address is 108 Lakeland Avenue, City of Dover, County of Kent, zip code 19901.

To get in touch with Bud, please email: